Tatty Devine “Name Necklace Now” Launch Party

Last night I popped into Covent Garden to join the party at Tatty Devine‘s Monmouth Street store….. This week sees their “Name Necklace Now” event to celebrate the launch of their permanent new in-store lasercutter. With this in place, you can just pitch up, choose an acrylic colour, chain colour, charm, and of course the name you’d like, and they’ll make it for you right away!

I have loved this brand for ages….. their original store is local to me, and I’ve been loving the special pieces they have on show at Selfridges along the Jubilee theme. I adore how quirky and over the top everything is…. the colours are just wonderful and it’s all so wearable (and inexpensive). The Rob Ryan and Belle and Sebastian pieces are also waaaay tempting!


And in addition to this exciting new service, they have launched a brand new acrylic colour to add to the myriad of options!…. The lush lilac shade was revealed at last night’s party, and I was lucky enough to be given a lilac-themed goody bag to celebrate! All wrapped up in a pretty Tatty Devine tote came a gorgeous Penhaligon’s Lavandula classic candle, Essie’s beautiful Lilacism nail colour, Dylon’s fabric dye in French Lavender, a pair of House of Holland Pretty Polly fishnet anklets in Sweet Lavender, a giant packet of Swizzles Matlows Parma Violets, a mini box of Tea Pigs’ Jasmine Pearls, and a very pretty Tatty Devine heart shaped ring in the new acrylic shade. What treasures!


It was super fun, all piling into the little store to ogle all the pretties. There were parma violets aplenty, and a rather lovely cider I’d not tried before. I spied so many pieces I would love whilst there….. Top of the list is probably the mirrored green parakeet…. stunning!


The celebrations continue into next week with stacks of competitions, raffles, discounts and give aways. I particularly like today’s Friday the 13th themed giveaway to win an ‘Unlucky’ Name Necklace (enter by including @tattydevine on a #FollowFriday tweet on Twitter today. If you don’t win, you can still get 20% off any necklace with a ‘@’ or ‘#’ in store today). And if I were in London tomorrow I’d probably pop in wearing lilac (I have a very pretty Lulu Guinness shelly bag in the same shade!)…. you can get 20% off any Name Necklace in the new perspex colour when you drop into the store wearing lilac. Check out the shade in my name below! (That’s not me, just someone else with my name, but I want it!)

I wonder if I could get an ‘Under A Glass Sky’ name necklace in the turquoise mirror?!?!

Ems x


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